Thinking, Fast and Slow - Daniel Kahneman

Thinking, Fast and Slow

By Daniel Kahneman

  • Release Date: 2011-10-25
  • Genre: Psychology
Score: 3.5
From 909 Ratings


Major New York Times bestseller
Winner of the National Academy of Sciences Best Book Award in 2012
Selected by the New York Times Book Review as one of the ten best books of 2011
A Globe and Mail Best Books of the Year 2011 Title
One of The Economist's 2011 Books of the Year
One of The Wall Street Journal's Best Nonfiction Books of the Year 2011
2013 Presidential Medal of Freedom Recipient
Kahneman's work with Amos Tversky is the subject of Michael Lewis's The Undoing Project: A Friendship That Changed Our Minds

In the international bestseller, Thinking, Fast and Slow, Daniel Kahneman, the renowned psychologist and winner of the Nobel Prize in Economics, takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. The impact of overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the profound effect of cognitive biases on everything from playing the stock market to planning our next vacation—each of these can be understood only by knowing how the two systems shape our judgments and decisions.

Engaging the reader in a lively conversation about how we think, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking. He offers practical and enlightening insights into how choices are made in both our business and our personal lives—and how we can use different techniques to guard against the mental glitches that often get us into trouble. Winner of the National Academy of Sciences Best Book Award and the Los Angeles Times Book Prize and selected by The New York Times Book Review as one of the ten best books of 2011, Thinking, Fast and Slow is destined to be a classic.


  • Interesting book!

    By bookreviewer12
    Really gave me a lot to think about.... recommend!
  • Amazing

    By ericccs_lau
    A great addition for those who wanna know more about self, habits and thinking
  • Applicable to business and life

    By cubesly
    10/10 I think. I disagree that this book is difficult to understand. I think it is made really easy given his many, many examples. I'm an Entreprenuer and I think this book applies really well to marketing, sales, and communications with consumers or partners. But you need to apply the logic yourself and adapt it to your environment the author won't make that connection for you. The economist had an article about advertising and how this book has changed ads. But the author will not consult for them says the article. I respect that. Again, this does help business skills if you apply it. Read the sample and you will know if you want more.
  • Much Knowledge and Wisdom From the 2002 Nobel Laureate for Economics

    By One Suitcase
    A trove of knowledge and wisdom by the 2002 Nobel laureate for Economics.
  • Difficult

    By PriceChopperFan
    Difficult to read. It's a collection of summaries of psych experiments. Difficult to apply to the business world. I don't think I will invest the time to finish it.
  • Must read to understand human behaviour

    By Ninoflino
    This book explains through many interesting experiments how the human brain processes information and makes decissions. A few of the times the information is processed through our rarional side and thus rational decisions are made, but most of the time the information available is processed through our intuitive system and here decisions are made without any quality control. A great explanation on why we often make stupid decisions!
  • Superb!

    By Lghthselady
    Professor Kahneman has provided us with an intellectual memoir of a life-long study, along with his colleague the late Amos Tversky, of cognitive outcomes. The simple shorthand: most people are not rational decisionmakers. For many years I have used their findings in my profession, with outcomes they predicted, so I find Kahneman's book a capstone of what he (and Tversky) understands so well...we're rarely rational decisionmakers in matters that usually matter so much. Dr C.
  • Overpriced if your already

    By superspecialgueststar
    think in the ideal ways and furthermore are able to assess that in your life at any given time. So I think it's like how there's a melody to everything and someone might buy this book trying to find the harmony but the ones who already hear it and even found a way to sing along will see that's it's the chords we naturally are aware of and it's a melody we can hear our minds play along to everything. But the ones who hear this book and chorus but fail to find notes that match or clash will end up tortured by song when they fail to find a way to sing along.
  • Thinking,Fast and Slow

    By Highplainscat
    I appreciate the effort it took to write this book.I also appreciate the effort it took for me to read it . I am very glad I did. It is not often that you come to understand the why of decisions you have made. This book gave me a better view of the world I live in.
  • Warning

    By D Bajusz
    Pretty difficult read.. 1/3rd through it and I don't think I'm going to finish it.